JoJo’s back and better than ever…
JoJo has finally dropped her long-awaited album, titled ‘Mad Love’.
While it has been a while since we last had a full EP from JoJo (ten years to be exact), her latest effort showcases a more mature woman. Covering topics of relationship issues, confidence, friendships and sexuality, the album is a look into JoJo’s perspective of the world.
From opening track, “Music” we are treated to JoJo’s powerful vocals as she hits us right in the feels. A perfect way to capture listeners. It’s one of the few ballads on the album where she strips it all back and lets the emotion speak for itself, especially on track “I Am.”
The rest of the album channels urban/r&b genres with a hint of jazz on some tracks (looking at you “Mad Love”) along with a bit of tropical EDM. It’s not your typical bubble-gum pop album or even along the lines of her earlier work, “Leave (Get Out)” and “Too Little, Too Late” though.
Despite this, it does however tick some true pop-album boxes as she brings fun and raunchiness, dedicating some time to ooze sexual confidence on “High Heels” and “Vibe.”
There’s even a bit of Rihanna influence as “Clovers” is the answer to RihRih’s “Needed Me.”
Feature artists also include the talented Alessia Cara, Remy Ma and rapper Wiz Khalifa. All make for great collabs, which includes the first single “F*** Apologies.”
Best Tracks: I Can Only, Vibe, High Heels, Clovers, Good Thing, FAB, Honest, Like This, I Am, Rise Up.
Verdict: JoJo is back after stepping away from the mainstream pop world. She’s now ready to take on the world with a more mature lens.